The YouTube Marketing Automation Platform For Smart Performance Marketers

Rule-Based Optimization

Get Better Results and Scale With Machine Learning and Automated Optimizations

There are more than 400 hours of video content uploaded to YouTube every minute making it impossible to manually keep up. As a result, you quickly miss the ideal targeting window for fresh content. Brite optimizes targeting for your campaigns automatically – allowing you to scale YouTube marketing profitably.

Video-Level Targeting At Scale

YouTube Videos typically get the most views in the first 3 weeks after publication
(about 40% of overall lifetime views)

“With Brite’s platform we see all the activity with our videos, our content, what stage they’re in, what were the results are, how does it mirror our funnel and lead to sales traction.”

– David Waugh, VP of Sales &
Marketing, Managed Methods

Scale on Videos That Fuel Real ROI Performance

Brite Rules™ give you greater control over results. Specify stop-loss rules upfront to eliminate wasteful spending on underperforming targets, and watch campaign performance soar.

Set your campaign goals for View Rate, Click Through Rate (CTR), Conversions, and Cost Per acquisition (CPA) to ensure the campaign meets your standard of success.

Video-Level Targeting At Scale

Scale on Videos That Fuel Real ROI Performance

Video-Level Targeting At Scale

Brite Rules™ give you greater control over results. Specify stop-loss rules upfront to eliminate wasteful spending on underperforming targets, and watch campaign performance soar.

Set your campaign goals for View Rate, Click Through Rate (CTR), Conversions, and Cost Per acquisition (CPA) to ensure the campaign meets your standard of success.

Video-Level Targeting At Scale

Scale ROI With Automation

Brite removes manual efforts from your optimization routine, replacing it with software automation. Our platform automatically learns what works for your campaigns to add the best video targets to them. We also enable you to add channels with similar audiences to further increase campaign scale and ROI.

Brite Rules™ use machine learning to discover look-alike content that’s likely to perform, incorporate it into your campaign and then apply Brite Rules thresholds to achieve ROI.

Scale ROI With Automation

Video-Level Targeting At Scale

Brite removes manual efforts from your optimization routine, replacing it with software automation. Our platform automatically learns what works for your campaigns to add the best video targets to them. We also enable you to add channels with similar audiences to further increase campaign scale and ROI.

Brite Rules™ use machine learning to discover look-alike content that’s likely to perform, incorporate it into your campaign and then apply Brite Rules thresholds to achieve ROI.

Brite’s Smart Customers Harness Machine Learning and Advanced Algorithms Using Brite Rules™ by:

Machine Learning: Leveraging your campaign performance metrics

Performance Optimization: Increasing ROI by optimizing and executing ’stop-loss’ from under-performing content

Rules-based Discovery: Targeting lookalike content based on videos that are proven to perform for your campaign